Rise in prevalence of obesity issues among consumers, growing number of health-conscious people, rise in consumer awareness regarding the advantages of keto diet, and increase in consumer preference toward clean-label products drive the global ketogenic diet food market.
PORTLAND, Ore., Oct. 24, 2022 /PRNewswire/ — Allied Market Research published a report, titled, “Ketogenic Diet Food Market by Type (Supplements, Beverages, Snacks, Dairy), by Distribution Channel (Online, Offline): Global Opportunity Analysis and Industry Forecast, 2021-2031.” According to the report, the global ketogenic diet food industry generated $8.4 billion in 2021, and is estimated to reach $14.5 billion by 2031, witnessing a CAGR of 5.9% from 2022 to 2031. The report offers a detailed analysis of changing market trends, top segments, key investment pockets, value chain, regional landscape, and competitive scenario.
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Drivers and Opportunities
Rise in prevalence of overweight and obesity issues among the younger generation, millennials, and the working-class population, growing number of health-conscious people, rise in consumer awareness of the advantages offered by keto diet, and increase in consumer preference toward natural and clean-label products are expected to fuel the growth of the global ketogenic diet food market. However, high production costs of ketogenic diet foods and their detrimental effects on human health hinder the growth of the market. On the other hand, the quick growth of e-commerce and increase in R&D investments by manufacturers to broaden their portfolio and expand their reach due to the ongoing consumer shift toward organic and healthy diet present new opportunities in the market in the future.
The COVID-19 pandemic had a positive impact on the global ketogenic diet food market. Post the imposition of lockdowns globally, consumers have been following a strict exercise and diet regime at their homes.
Therefore, online health training and social media platforms promoted the intake of healthy and…